Dr. Frances Pinter, Publisher, Bloomsbury Academic presented a new business model for the efficient and effective funding of open access “books.” (Frances presented this at the TOC conference and had an interview with me about the topic earlier in 2010 if you’d like more details.)
Dr. Pinter described her background in publishing and the focus of Bloomsbury Academic on open access publishing.
What does the academic community still want from publishers? independent verification of quality, typesetting/editing, variety of formats, etc. Frances also adds the “Mother-in-law” factor too, every academic wants a print copy of their magnum opus to present to their mother-in-law.
How are publishers responding? experimentation, becoming service providers rather than gatekeepers, becoming co-creators of value
Frances compared the open access model to ice cream, stating:
I am reproducing this post from the teleread blog, thanks Paul!
Flat World, the publisher of commercial open source college textbooks, had partnered with Barnes & Noble College Booksellers and NACS Media Solutions to distribute their textbooks to over 3,000 college bookstores for the fall semester.
These are pilot programs and will launch in August. The average cost of a Flat Word textbook is $29.95 which, they say, is 75% lower than most conventional textbooks. The bookstores will receive digital files and the college instructors can then remix, reorder and add content. The stores than will use POD to provide paper copies.
(sp) I saw a presentation from FlatWorld at the TOC conference and discussed them in my top 10 takeaways from the conference. They have an interesting business model, I’ll be anxious to see if they find success at the college bookstores.
I was introduced to a company at the TOC Conference by the name of Digital Divide Data. I had no idea what they did, but upon learning more about them, became very impressed with them. DDD is an international non-profit organization involved in the conversion and digitization of books, journals, and other content. They can create eBooks in ePUB and formats to fit with the Kindle, iPhone, and other eReading devices. But the most impressive part of DDD is how they digitize. They recruit and train young Cambodians and Laotians who are trapped in the circle of poverty. These individuals are trained in various IT skills for 6 – 8 months. If they meet the DDD requirements, they are hired to perform IT services for global companies and spend half of their day in school, earning a degree in 3 to 4 years. DDD often hires graduates for management positions and many move on to other careers and fields where they can earn nearly 6 times the local salary. For more information on DDD, visit their site – particularly the area for getting involved.
I had a great discussion with Dr. Frances Pinter, Publisher at Bloomsbury Academic yesterday. Frances was one of the keynote speakers at the TOC Conference. She spoke about the future of academic monograph publishing in her keynote and again in our interview yesterday. Frances has some really out-of-the-box ideas, it’s definitely worth a listen. To view her keynote at TOC, visit YouTube.
During the TOC Conference I got a demo of iFactory’s new platform, PubFactory from Tom Beyer, Director of Publishing at iFactory.
PubFactory is an online publishing platform for publishers or libraries that is xml based, and supports ePub, DocBook, TEI, and NLM Journal formats. They also support ONIX and RDF for metadata and PDF (metadata and full text searching/viewing). Continue reading PubFactory
Day One, TOC Conference, about 1200 attendees in the North and South Ballrooms of the Marriott Marquis in Times Square. Good lineup for keynotes this morning including: Peter Collingridge with Enhanced Editions, William Patry with Google, Skip Prichard from Ingram Content Group, Sameer Shariff from Impelsys, and Arianna Huffington from the Huffington Post.
Andrew Savikas, Program Chair started us off with intros.
Highlights are below from each speaker. Continue reading TOC – Tools of Change Keynote Speakers
Selling in Mobile Markets – Rana Sobhany, VP Marketing at Medialits in NYC (email@example.com)
TOC Conference – Monday Feb. 22nd, 9 – 12:30
I came to this session after the morning break, so I missed the first 90 minutes. Rana was a great speaker – lots of stories, examples, and practical information – no death by powerpoint! The notes below are from the last hour of the presentation, which focused on building applications. While this presentation was directed to publishers, the information is pertinent for libraries too. We surely won’t spend $50K to develop an app, nor charge anyone to download, but the marketing, measuring, and testing are all relevant. The very last bullet point is critical for libraries wanting to develop mobile apps. Continue reading Tools of Change – Selling in Mobile Markets (tips for apps)
Ingram announced today the launch of PubLink. PubLINK is a web based tool for publishers to manage customer and media contact information and send galley copies and catalogs. PubLink was beta tested by Macmillan. Charles Bozian, VP of Finance and Administration for Macmillan said, “We could not be more impressed with Ingram’s PubLink, the PubLink platform is a comprehensive solution for Macmillan’s galley needs, giving us the flexibility we need to serve our customers and media partners while enabling the transition from print to digital, seamlessly. We see big benefits from an operational and cost standpoint over time. This is where trade marketing is going.”
PubLink will be demoed at the TOC Conference on Wednesday. If I get to the demo, I’ll post more information. The full press release is below. Continue reading Ingram launches PubLink
Practical Ebook Formatting: Limitations and Optimizations – Joshua Tallent (Ebook Architects) and Phil Frank (Hendrickson)
- TOC Conference, Monday, Feb. 22nd 9 – 12:30, Mariott Marquis, NYC
- About 200 folks in the room, 1/2 do the ebook formatting on a regular basis, 1/2 are managing people who do this, and me.
- I decided to attend this session b/c I know nothing about it 😉 Please keep this in mind as you read my notes. Continue reading Tools of Change – Practical Ebook Formatting Workshop
I’m at the TOC conference this week and will be posting summaries of the sessions I attend . The conference is sold out, as usual. Today are a series of workshops and tomorrow and Wednesday smaller sessions on a variety of topics, but all relating to ebooks and publishing.