So we learned yesterday, directly from the Association of American Publishers, that publishers’ overall revenue from ebook sales are declining. Some takeaways, as reported by Digital Book World: Ebook sales declined in 2015; digital audio continued to grow in popularity; trade publishers did better than educational and scholarly publishers; adult books performed better than other trade categories. Always more interested in the “how” rather than the “how much,” I’ll let others report on the numbers and figures, while I reflect on the possible/likely reasons why these trends are prevalent, what they teach us about our relationship with ebooks, and why it actually all makes sense (and cents). Continue reading In response to Ebook Sales Declining Report from AAP: It’s all good
Authors and publishers know that high-quality metadata can be a game-changer when it comes to the discoverability of their titles. That’s no less true for library content. Every librarian wants to help patrons find the right titles in their library’s collection, and there is now expanding array of ways publishers can help that happen. Continue reading Free webcast on optimizing metadata for the library market
Digital Book World sponsored a webinar today, “Digital Content: Where are publishers investing and what challenges will they need to overcome?
- Speaker: Marc Rubner, VP of Product Marketing at Innodata Consulting; mrubner at innodata dot com
- Marc presented the results of an Innodata Survey conducted by Digital Book World in April of 2012.
What stuck with me the most was the phrase, “content will now be wrapped in software.” The overall tone of the webinar suggested that content will continue to be developed for direct to consumer consumption, in small packages, designed for mobile devices. A couple of additional comments Marc made were that publishers need to repurpose content, repurpose technology, and take control of customer facing technologies. He felt two big hurdles publishers need to cross with rights management were in global rights management and with libraries and the lending of eBooks. The following are my notes from the webinar.
The Online survey tool details –
- 366 media execs, sample from DBW subscriber list, conducted April, 2012
- 31% from adult trade (rest mix of other segments – children’s trade, academic, K-12 education, STM)
- 54% from smallish organizations
- 37% larger organizations
- good mix of executives (29%) and managers/directors (47%) Continue reading Content will now be wrapped in software – Digital Book World webinar notes
eBooks are the most dominant force in contemporary publishing, but skyrocketing consumer sales aside, what is their real impact on book publishers’ operations and bottom lines?
In this free WEBcast, we’ll reveal the results, trends, and best practices of eBook publishers as uncovered over the past two years in a three-survey series conducted by Aptara. What works and what doesn’t? From production techniques, preferred file formats and distribution channels, to enhanced eBooks and apps strategies, we’ll discuss how the findings correspond and differ across publishing market segments. In addition to sharing insight collected from over 1,300 publishers, we’ll talk with digital experts from both sides of the Atlantic to understand how digital publishing is evolving in the United States and Europe. Continue reading Free Webinar – eBooks’ real impact on the book publishing market
Amazon Kindle E-Reader Sales Will Keep Growing in 2011: 10 Reasons Why – Mobile and Wireless – News & Reviews – eWeek.com
Enhanced eBooks and apps aren’t simple, natural extensions of their printed counterparts. They require a great deal of careful planning, due to differences in eReader capabilities and implementations, as well as complexities of the original publication.
Join us for a show-and-tell, of sorts, as we walk you through the development and production process from print to enhanced eBooks and apps.
Using a real life book as an example, we’ll review the key planning and execution considerations each step of the way. Continue reading eBooks 102 – From Print to Enhanced eBooks – Webinar
I missed this last Friday, sorry for the long list.
I attended the Digital Book World/Aptara webinar today -eBooks vs. Apps: The Pros, Cons, and Possibilities. My notes are below, summarizing the content. Very interesting webinar and some really good content, eye opening for a librarian to see what features are being discussed for enhanced ebooks, brings back memories of interfaces past and present. Slides are available – definitely look at the comparison chart, discussed below.
Speakers: Eric Freese, Pablo Defendini and Peter Costanzo; Moderator: Guy LeCharles Gonzalez
enhanced ebooks – are easier to develop because it the preparation of a data file, usually less expensive, based on a standard, interoperable because they are built on EPUB, but some vendors will wrap DRM around them making them slightly inoperable.
apps – are programs specifically written for a platform and interoperability cannot be guaranteed; easier for the functionality to be successful by it required custom development expertise. Continue reading Webinar Summary eBooks vs. Apps: Pros, Cons, and Possibilities
Another great summary article from Digital Book World, this time written by Guy LeCharles Gonzalez, “eBook vs. Hardcover: Beyond the Headlines.” Gonzalez analyzes the Amazon announcement that it’s eBook sales now outnumber hardback sales. He states 3 important takeaways:
- the iPad is not a replacement for the Kindle, but complimentary. The long game for Amazon always has been leveraging their existing customer base and becoming the dominant seller of eBooks
- eBooks fit perfectly into Amazons long tail strategy
- Amazon chooses words carefully, stating their “hardcover sales continue to grow”
Gonzalez also says, “eBooks undoubtedly offer the opportunity to expand overall book sales and direct engagement with readers, but only if publishers can get above the trees and take a look at the forest.”
Eric Freese, and Aptara Solutions Architect, wrote an article for the Digital Book World blog yesterday, “Google Editions: what we know and don’t know.” In this article he discusses content, platforms, partners, EPUB, price, and the possibility of a “gpad” type tablet in the future. Unfortunately, as the title suggests, there is much we don’t know about Google Editions, but the article is still a great summary.
Between the overwhelming popularity of the iPad and the increased adoption and continuing evolution of ePub, the opportunities and sales channels for digital books have exploded over the past 12 months. Most publishers agree that some ebook titles justify the extra investment for enhancement, but determining the degree of interactivity and technical approach best-suited to the book and your budget can be daunting. In this free WEBcast, Ebooks vs. Apps: The Pros, Cons, and Possibilities, we will explore the production and budgetary benefits and pitfalls of developing applications versus enhancing ebooks. Continue reading Free WebCast – eBooks vs. Apps: The Pros, the Cons, the Possibilities