Britannica Opens Site for Free Access to Web Publishers, Linking CHICAGO, April 29, 2008
Bloggers, webmasters, online journalists and anyone else who publishes regularly on the Internet can now get free subscriptions to Britannica Online (www.britannica.com). Anyone interested in participating in Britannica’s new WebShare initiative can apply for a free subscription at http://signup.eb.com or get more information at http://britannicanet.com.
The free subscriptions are part of Britannica’s effort to increase awareness and use of its extensive information resources, which include articles written by many top scholars, some of them Nobel laureates. “It’s good business for us and a benefit to people who publish on the Net,” said Britannica president Jorge Cauz. “The level of professionalism among Web publishers has really improved, and we want to recognize that by giving access to the people who are shaping the conversations about the issues of the day. Britannica belongs in the middle of those conversations.”
In addition to the free subscriptions, Web publishers can also bring the value of Britannica’s content to their own sites by linking to any articles they find relevant to the topics they’re writing about. Access to much of the site, including full-text entries from the Encyclopaedia Britannica, normally requires a paid subscription. There’s an exception to that rule, however: When a Web site links to a Britannica article Web surfers who click on that link get the article in its entirety.