The August interview is with Michelle Harper, Global Product Manager of NetLibrary.Â Check it out here, or on the interviews page.
Top 10 list in support of ebooks.Â From the Writers Handbook Blog.
10 Reasons Not to Write Off Reading From A Screen
Over the past few months there has been much discussion of an impending digital revolution in the way we read books. While much of this is hyperbole there has been incredulity in many quarters that anybody would ever want to read from a screen. We are all attached to books and the idea seems, at first glance, anachronistic. However there are some good reasons why it might not go away as quickly as youâ€™d think.
1.)Â Â Â We do it all the time anyway. Whether its emails, blogs, the newspaper or text messages for the bulk of us, most of our reading is already on screen. The New York Times now was 13 million online readers per day against a print readership of 1.1 million.
2.)Â Â Â Those who read books read the most online. The Guardian reported that â€œwomen and pensioners were [the] most active readersâ€ (22/08/08). A recent study showed women, the most enthusiastic readers, dominate social networks; 16% of â€œsilver surfersâ€ spend over 42 hours per week online. Moreover overall internet usage was up 158% in the UK from 2002-2007.
3.)Â Â Â e-Ink technology removes many of the disadvantages of screens. Using ionized black and white particles it eliminates eye strain and glare, expertly recreating the look and feel of paper and print.
4.)Â Â Â New devices (using e-Ink) like the Sony Reader and Amazon Kindle are backed by technology giants who know how to make a product work. They come with features like an MP3 player (the Sony) and wireless connectivity (the Kindle). Expect them to only improve in the coming years.
5.)Â Â Â In Japan mobile phone fiction- keitai novels- have gone from being a niche market to big business, with some novels being downloaded over 200k times a day. It has been reported that half of bestsellers in Japan are now mobile.
6.)Â Â Â Likewise in China online novels are huge. The most searched for term on Chinese search engine baidu.cn is â€œnovelâ€. According to Wired 10m â€œyouthâ€ now list reading online as one of their main hobbies.
7.)Â Â Â The iPhone has changed the parameters again by offering a fantastic reading experience, on a portable easy to use, multi-functioning device. Apps like eReader and Stanza make an already desirable phone a viable ebook reader.
8.)Â Â Â Paper costs are going through the roof- up 150% this year. With no slowing of the commodity book in site paper and manufacturing costs are likely to increase. Along with the cheapness of delivery the economics of electronic reading start to make sense.
9.)Â Â Â Government policy is to invest in ereading. Education policy wonks view reading from laptops and PDAs as a handy workaround to encourage book averse but technophile teenagers to read. A school in Birmingham even replaced all textbooks with Palm Pilots.
10.)Â The internet offers a whole new way of consuming content. Bundling, chunking, web only content, integrated multimedia elements, exciting new serialisations are only the beginning. This is reading from a screen not as something like lost but as something gained.
No one is saying that we will all run off any read all our books off a screen. Books are here to stay. Reading from one type of screen or another is not about to replace books, rather it is an addition to the varied climate to literature that already exists, a creative challenge, a commercial opportunity and new way for readers to enjoy texts.
Michael Bhaskar is Digital Publishing Executive at Pan Macmillan and blogs at http://thedigitalist.net.
From Publishers Weekly:
Sony Adopts EPUB Standard for Reader
By Jim Milliot — Publishers Weekly, 7/24/2008 7:16:00 AM
The International Digital Publishing Forum’s epub e-book standard received a big vote of support this morning when Sony announced that effective immediately its Sony Reader will now support the standard. Beginning in August, all new devices shipped will use epub, and right now owners of existing devices can go to http://esupport.sony.com to update their device’s software for epub support.
Brennan Mullin, v-p of Sony Audio, said the company was adopting the epub standard to encourage more vendors, booksellers and publishers to get involved in the e-book market and to broaden the amount of content that can be viewed on the Reader. The move to use epub is a significant change in approach for Sony, which has used its own standards and restricted consumers to buying e-books for the Reader from its own store. The use of epub will allow consumers to buy titles from a variety of outlets and will grow the number of titles compatible with the Reader to well passed the 45,000 now available through its online store. Another avenue for new material will be Adobe: Sony also annouced today that the device will support Adobe e-books with DRM and will also have the capability to reflow standard PDF e-books and other documents.
Publishers, who generally favor the one-format approach made possible by epub, welcomed Sonyâ€™s decision. â€œSonyâ€™s support of epub is an important step forward in the cooperation of publishers and portable digital book manufacturers to create better experiences for readers,â€ said Brent Lewis, v-p digital & internet for Harlequin. â€œWeâ€™re thrilled with the upgrade.”Â IDPF, of which Sony is a member, approved epub as an industrywide standard in an attempt to foster interoperability among e-book reading devices.
Mullin said sales of the Reader have been steady and that sales of titles have increased. Interest in e-books has grown and although reluctant to credit a competitor, Mullin acknowledged that the buzz around Amazonâ€™s Kindle â€œhas been good for everybody in the e-book market.â€ Amazon, however, has not adopted the epub standard.
In addition to adopting the epub standard, Sony has announced it has started offering the Reader in the U.K.
eBooks are in the news. Check out new articles, featuring updates on the Kindle and Sony Reader,Â in these publications:
The Elusive E-book:Â Are e-Books finally ready for prime time? By Stephen Sottong.Â American Libraries, May 2008.
Technology Left Behind – Throwing Kindling on the eBook Fire by Cris Ferguson.Â Against the Grain, April 2008.
How do you think Kindle, Amazon’s wireless reader, will affect the development and sale of eBook content? Will Amazon’s enormous market and broad availability create a defacto eBook publishing standard?